US-headquartered Worldhotels, which provides sales, marketing and technology services to hotels, is aiming to develop 10 hotels in India by next year.
"We are looking at expanding our portfolio in India and are planning to develop 10 hotels by next year," Worldhotels regional director business development, Indian subcontinent and Maldives Naresh Chandnani told PTI here.
The hotels will be developed under 'Worldhotel' brand as a part of company's newly launched brand license programme across the globe. "In India, our focus will be mainly to expand in the branded hotels," he said.
Worldhotels currently provides its services to 10 hotel properties in India, including the two Claridges hotels in Delhi and NCR, the Sahara Star in Mumbai and Aamby Valley in Pune.
Out of these 10 hotels, 4-5 are branded and the rest are affiliations, with a 50:50 mix of five star and four star properties.
"Going forward, we would like to maintain this mix," he added.
The company has already tied-up for a 75-room property in Chandigarh and is holding talks with hotel owners in cities like Pune and Hyderabad as a part of the plan to create an inventory upwards of 2,000 rooms by next year, Worldhotels, Asia Pacific Vice President Roland Jegge said.
At present, the company is focusing in Hyderabad, Pune and Coimbatore and is also scouting for opportunities in Kolkata and Bangalore, he said.
With the targeted portfolio expansion, India is likely to contribute five per cent to Worldhotels global sales by 2014, compared to about two per cent at present, he said.
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