Kerala Tourism saw more than 1 crore tourist arrivals and earned Rs 4,221.99 crore as forex in 2011. Kerala's success is riding on the outcome of a public and private partnership and many of the tourism projects being tabled at the Emerging Kerala meet are 'kicker' projects.
" The next level is to bring growth within the framework of sustainability, which is why tourism department has emphasized on responsible tourism. None of the projects proposed for Emerging Kerala will be given a shortcut approach," said state tourism secretary Suman Billa, adding that all seventeen projects proposed by the department still hold good said the tourism secretary.
With the latest cabinet decision regarding plantation land - ten per cent of the area subject to an upper limit of 10 acre, could be utilized for farm tourism - there could be a few developments here. The government's decision to fast-track projects with an investment of Rs 10 crore and above was met with applause by those in the tourism trade.
"Transportation is the next big focus area. The watertaxi and seaplane are all being proposed in a bid to change the way a tourist sees Kerala," said Billa.
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