Jammu & Kashmir Tourism is currently working out a scheme that will provide financial assistance to local travel trade who will participate in domestic and international trade fairs and exhibitions to promote the destination, informed Farooq Shah, Director Tourism, Kashmir.

The new scheme is expected to be in force in the new financial year. Aimed at revitalising state’s economic mainstay tourism sector the scheme is expected to lure state’s tourism trade to available subsidies and aggressively market their tourism products.