As per a Passenger Preferences Index Survey which includes amenities for which customers would prioritize on flights of different length, how they prefer to pass the time, their opinions on baggage fees and packing, and which passenger behaviours they found most frustrating,  three-quarters (74%) of travellers will pay for added comfort on a short haul flight, but this jumps to 89% on long or extra-long haul flights. Travelers from Mexico (98%), India (97%), Thailand and China (96%) are the most likely to pay for added comfort on long haul flights.  India (20%) leads in playing games on a phone or mobile device while flying. 

SURVEY FINDINGS:

Indians globally most active @ 30,000 ft -

• Only 32% Indians sleep while on a flight- lowest globally, followed byChina and Mexico (35%)
• 51% listen to music, 39% read a book /magazine / newspaper,32% surf Internet when Wi-Fi is available, 32% watch TV shows / movies available on board, 20% play games on phone/mobile, 15% watch TV shows / movies that they carry, 7% spend time doing puzzles / games, 6% workon board 

Flight Essentials -

• India in top 3 countries to choose water (59%), music player (32%), computer (29%), healthy snacks (21%), e-reader (17%), earplugs (13%)
• Indians in bottom 3 to feel the need for extra jacket or sweater (7%), mints and/or gum (6%), non-alcoholic beverages (8%) and over-the-counter medication(2%)
• Alcoholic beverages is preferred by only 9% Indians
• Ready to pay extra on short (18%), medium (18%), long (22%), extra-long (28%) haul flight
• Indians are foodies; 44% Indians feel a meal to be important while 21% prefer healthy snacks and 8% indulge in snacks
• Willing to pay extra for a full meal on short (40%), medium (48%), long (57%), extra-long (62%) haul flight
• Willing to pay extra for a snack on short (36%), medium (32%), long (36%), extra-long (38%) haul flight
• Willing to pay extra for a non-alcoholic beverage on short (16%), medium (19%), long (21%), extra-long (23%) haul flight
• We can’t live without our gadgets; mobile device (54%), headphones (36%), game player (7%)
• Willing to pay extra for high speed wi-fion short (45%), medium (51%), long (53%), extra-long (54%) haul flight
• Willing to pay extra for basic speed wi-fion short (14%), medium (11%), long (13%), extra-long (13%) haul flight
• We love to read- magazines / newspapers (32%), e-reader (17%), physical books (11%)
• Other essentials include- prescription medication (4%), pen & paper (8%), eye cover (6%), neck pillow (11%), blankets (13%) 

Baggage Woes -

• 74% Indians will avoid baggage fees at all costs
• India at #3 globally to
• Pack less to ensure things fit in a carry-on (74%), led by Taiwan & China (78%)
• Avoid checking bags so that they don't have to wait in line at the baggage check before boarding flight (62%), led by China (70%) & Malaysia (63%)
• Check bags regardless of situation (68%), led by Germany (77%) & Mexico (74%)
• 56% often over-packand if that means checking a bag, they are ok with it
• 53% Indians don't mind paying extra to check a bag
• Indians avoid checking bags because of the fee (53%), to skip waiting at baggage carousel (59%), out of fear that their bags will get lost (46%)
• A trip < Week: 50% prefer to check-in luggage while only 18% Indians prefer a backpack
• Carry-on size suitcase to be checked (30%),carry-on size suitcase on the plane (32%), 2 suitcases/pieces of luggage, with at least one needing to be checked (7%)
• A trip > Week: 74% prefer to check-in luggage while only 8% backpack
• Carry-on size suitcase on the plane (10%), carry-on size suitcase checked in for convenience (21%), large suitcase that would be required to be checked (35%), 2 suitcases/pieces of luggage, with at least one needing to be checked (22%), carry 3 suitcases/pieces of luggage (4%, highest globally) 

We shell out for more comfort -

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