Dubai’s hotel establishments recorded 13.6 per cent growth during the first quarter of 2011, reaching 2.38 million up from 2.09 million recorded in the first quarter of 2010, according to the latest report issued by the Department of Tourism and Commerce Marketing (DTCM), Dubai Government’s tourism licensing and promotional body. 

Of this, 1.84 million guests stayed in hotels and 533,190 people stayed in hotel apartments. Guest nights that measure the average length of stay, rose 35.4 per cent rising to 8.4 million in the first quarter of this year, up from 6.2 million recorded during the corresponding period last year. This reflects a strong growth in average length of stay in Dubai’s hotels to nearly four nights. 

Hotel establishment revenues recorded a 16.3 per cent during the same period to Dhs.4.36 billion, rising from Dhs.3.75 billion. Of this, hotels generated Dhs.3.73 billion and hotel apartments generated Dhs.623.87 million. 

Khalid A. Bin Sulayem, Director-General of the DTCM, said, “This positive result is due to close cooperation between the government and the private sector organization and our relentless efforts to attract visitors to the emirate.”

Commenting on the potential for tourism between the Dubai & India, Carl Vaz, Director - DTCM India said, "India today exhibits exponential growth for inward visitor traffic into Dubai. A large segment of Indian visitors utilize hotels and hotel apartments in the Emirate making India the top source market. From over 169,084 Indian travelers first quarter of 2010 that stayed in Dubai’s hotel and hotel apartments, we have crossed over 186,477 for the corresponding period of 2011 representing a growth rate of 10%.  In 2009, over 529,500 Indian travelers stayed in Dubai’s hotel and hotel apartments, which crossed to over 638,100 in 2010 representing an annual growth rate of 21%.

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