Emerging travel trends in 2013

As the room rates may decline, this will be balanced by rising air fares - 2013 presents new trends to look forward to

Travel News
Travel News

As 2012 ended with many ups & downs especially for the Tourism Industry, we look forward for a new begining in 2013 with hope, optimism & positivity!

Here are some of the emerging travel trends as presented in a report conducted by ET.

Rising air fare According to Egencia, the corporate travel arm of Expedia, air fares will rise about 5 per cent in the Asia Pacific region next year. However, travelling to some foreign shores may become cheaper than domestic ones.

As low-cost carriers on the Southeast Asia, SAARC and Dubai circuits increase capacity, the demand for cities in the region will shoot up. Travellers will find these international destinations more affordable than domestic air travel to, say, Goa or Kerala.

Cultural tourism The basic definition of this term is 'to visit and experience primitive cultures and societies'. However, the trend currently encompasses any tour that allows one to experience any indigenous culture. India has a lot to offer, including the diverse and fascinating tribes of the Northeast.

Market research firm Euromonitor International forecasts that in 2013 the booming geotourism will prompt more people to seek out such programmes. 

Foreign Exchange Rate woes If you are hoping that the rupee will appreciate considerably in the coming year, fanning your travel dreams, you are likely to be disappointed.

According to a report by Scotiabank titled, Foreign Exchange Outlook, "It will be difficult to maintain significant and sustained rupee strength until we see an easing of monetary policy.

We target Rs 52.30 to a dollar by the end of 2013." However, greater clarity will emerge only in the coming months.

Carmakers turn hoteliers As Tonino Lamborghini ventures into the hotel business, with as many as nine properties coming up in China alone, experts predict that the likes of Porsche, Ferrari and Bentley could follow suit. So why should the two-wheeler kings stand on the sidelines? The Hero Group has already penned an agreement to bring the Edition brand of Marriott International to the country. Expect more action in this space in the coming years.

Alliances & Partnerships According to Carlson Wagonlit Travel, collaborations, MOUs, et al, are in vogue, with airline alliances examining ways to extend membership to low-cost and hybrid carriers. For instance,SkyTeam, the second largest global airline alliance with 19 members, is currently working on promoting affiliation with low-cost carriers like IndiGo Airlines. This will offer smoother transfers and more chances to earn frequent flyer miles.

FIT holidays Pundits predict that template tour programmes will no longer be in vogue. Says Vishal Suri, deputy COO, tour operating, Kuoni India: "People no longer want to travel with a group of strangers and prefer to plan exclusive routes and unique experiences." With various websites facilitating DIY trips, this trend is likely to become the norm. Customised packages could comprise almost 70 per cent of holiday sales in the next three years.

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