After the Asean-India Car Rally flag down ceremony, Assam will host an international tourism mart with the participation of representatives from Southeast Asia, Saarc, Asean and European countries here from January 18 to 20 next year.
The objective behind the event is to showcase the northeast as a tourist destination to Asean, European and Saarc countries.
Tourism ministers, diplomats and representatives from tourism sectors of Asean countries will take part in the event.
Among the Saarc countries, representatives from Bangladesh will take part in the event. There will also be participation from Germany, France, Italy, Switzerland, USA and UK. Representatives from South Korea will also take part in the tourism event.
"The event has been organized with the help of the Union ministry of tourism to promote the northeast as a potential tourist destination and also to showcase the tourism products available in the region," Assam tourism minister Chandan Brahma said here on Friday.
Assam tourism principal secretary H S Das said that along with the eight northeastern states including Sikkim, West Bengal will also take part in the event.
"The basic intention is to involve the eastern part of India with the northeast as an integral tour circuit. That is why West Bengal has come forward to be part of the event. This will help in promoting tourism in the region as well," Das explained.
The tourism mart will be followed by the 10th annual convention of the Adventure Tour Operators Association of India (ATOAI) that will be held from January 20 to 22.
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