Domestic and international airlines are offering travel packages to flyers that cover not only tickets to the place of travel but also hotel bookings and local conveyance.
As per a report in Telegraph, facing a major cash crunch, Air India has realised that the best way to stay afloat is to rely on packages. According to a senior Air India official, “We are trying to offer packages throughout the year. Summer still is one of the busiest travel seasons; so there are assured footfalls. Package services do add 20 per cent or more bookings for the entire season.
But now we are trying to concentrate on business travellers who make for 77 per cent of our passengers. “We will in the next few months try and launch eight packages targeting business travellers who look forward to the one-stop shop concept and web-based travel and stay plan,” the official said on the condition of anonymity.
IndiGo offers nearly 150 packages for 30 destinations, which include religious, business and leisure tours. Hotel chains have also shown an interest, with Accor Group, Fortune, Sarovar, The Pride and Lemon Tree joining the IndiGo service. “In the competitive environment, customers have many options to choose from. It is this demand in the market that has led various airlines to offer customised packages for an overall holiday experience.
We keep introducing several packages to suit their requirements. We will continue to introduce newer packages that suit the requirement of travellers and are relevant to the season of travel,” Orhan Abbas, vice-president (India and Nepal) of Emirates Airline, said.
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