Unique Mercantile India Pvt. Ltd. has announced its partnership with Wyndham Worldwide to bring its famous American hotel brand Howard Johnson, popularly known as HoJo, to India. HoJo hotels in India will be positioned as a mid-market hotel chain, following the brand’s philosophy “Smart Choice for the Smart Traveller”. The brand will make its entry into India through an agreement between Unique Mercantile India Pvt. Ltd. and Wyndham Worldwide. Under the agreement, Unique India will develop 35 HoJo properties by 2020 across different parts of India, with the first property opening shortly in Bengaluru.
Talking about the partnership with Wyndham Worldwide Raj Kumar Rai, Chairman and Managing Director, Unique India, said, “We are extremely happy to announce our partnership in the hospitality sector with the prestigious Wyndham Worldwide Group. Unique Mercantile India Pvt. Ltd. will invest INR 2000 crore on various business models for growing brand HoJo in India. We chose Bengaluru as the destination to open the first property, as this city has warmly accepted all global brands. The first property will house 117 rooms and suites.”
HoJo will offer unmatched amenities, comfort and friendly service for an everyday traveller at an affordable price. Announcing the launch of Howard Johnson in India, Rahul Rai, Director, Unique India said, “Following an exclusive business model in the hospitality sector, we aim to invest in both incomplete and existing hotels which are not performing at a below average level. We aim to convert such hotels into HoJo properties and provide them with top notch services with international standards. Wyndham has the expertise in managing and marketing of hotels and with our partnership we hope to strengthen HoJo’s presence in India, a brand that is recognized around the world.”
The property in Bengaluru will open in Hebbal, close to many large corporate houses. The self-sufficient hotel will have high speed WiFi connectivity in all rooms and public areas, along with well appointed amenities like digitally secured laptop complaint safes, personal mini bar and refrigerator, tea and coffee maker, working table with ergonomic chair and many more. To add to this, guests can enjoy an outdoor swimming pool on the 5th floor that gives a panoramic view of the city, a spa and a high-tech fitness centre. For high powered meetings and business visits, the property hosts a 3,500 square feet conference and event space and it also offers a range of scrumptious gourmet that makes its guest’s stay more enjoyable and self-sufficient.
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